We will be at NAB, Las Vegas on 18th – 21st April

NAB SHOW 2016

Here at Paywizard our team is busy gearing up for NAB Show in Las Vegas. The show takes place from the 18th – 21st April at the Las Vegas Convention Centre, and you can find Paywizard at our brand new stand in the South Hall (upper), booth SU11705CM.

nabfloor

On our stand we have Chris Lloyd, Senior Technical Pre-Sales Consultant, Serge Vaugine, Vice President Sales and Peter Brownbill, Director of Channel Partners on hand to take you through demonstrations bringing a wealth of knowledge and expertise to the show. They are also going to be showcasing ‘Decision Moments’ and how these apply to the customer journey.

As well as members of the sales team, we also have our Chairman, Andrew Burke, Chief Executive, Jonathan Guthrie and Chief Marketing Officer, Bhavesh Vaghela in attendance to take part in panels and speaker slots.

Book some time to catch up and discuss working together on an opportunity or just come along and say hi! Seeing as it’s Vegas we’ll also have some magic for you from Chris Dugdale who’ll be at our booth for 2 days between 11:00-16:00.

Want to hear from industry experts?

Make sure you add these to your schedule:

Panel Debate 5: How do we monetise the connected subscriber? – Bhavesh Vaghela

Wednesday 20 April 2016 – 11:30-12:15

CM|IP Seminar Theatre within the CM|IP area

Key topics: Subscriber management, ad-tech, ad-insertion, and other monetisation techniques.

With MSOs typically spending up to a whole year of APRU to win new customers and SVOD providers engaged in costly advertising campaigns, the importance of customer monetisation is the difference between success and failure for a whole swathe of the TV industry. In this CM|IP Panel, we bring together experts from the fields of ad-tech, subscriber management, and TV technology and examine subscriber monetisation options in depth. The session also looks at best practice for winning, retaining and growing loyal subscribers while increasing profitability, and touches upon key ad-insertion technologies, programmatic advertising, and new innovations like exchanges and geo-location.

Presentation and Q&A: The new TV service differentiator: Has content lost its crown to customer service? – Andrew Burke

Wednesday 20th April 2016 13:45-14:15

CM|IP Seminar Theatre within the CM|IP area

When fighting for subscribers’ hearts and minds, customer service is as critical as content and price when it comes to differentiating between TV services (Pay TV, OTT and so on). But what does flawless service delivery look like and what benefits does it bring?

We recently commissioned research firm, Decipher, to run a series of customer focus groups in London, Manchester and New York, to find out how customer service and experience – alongside content and value for money – is now seen as critical for turning viewers into paid subscribers. Andrew Burke will use these findings to present the eight key ‘Decision Moments’ in the subscriber journey that operators need to capitalise on. Andrew will explain why driving engagement and revenue all depends on ensuring personalised and seamless experiences across these moments, and offer real world consumer insight and best practice to help operators tackle each stage of the customer journey.

We are also launching a series of ebooks where we explore these Decision Moments and research in depth. Take a look at the first ebook, ‘Seize the moments: tips to acquire loyal customers’, here.

Don’t miss out!

For the last 17 years Paywizard has been helping operators acquire and grow their customer bases. Not only are we bringing a wealth of knowledge and expertise to the show, but we’re also going to be showcasing ‘Decision Moments’ and how these apply to the customer journey.

With all that in mind we understand everyone is busy at the event. If you would like to set up a meeting with one of the team in advance, get in touch with us here. It would be great to see you there and if you’re not going to be at the show, keep up to date with the team through Twitter,LinkedIn and Facebook.

See you in Las Vegas!