Guest blog: Delivering the best customer experience should be the top priority for pay-TV operators at NAB this year
Ben Keen: Technology, Media and Telecoms Analyst and Advisor
The definition of pay-TV is constantly evolving and being able to deliver a subscription video service is now a very compelling business model, however there is huge competition in the TV space.
With NAB Show 2017 fast approaching next week in Las Vegas, Ben Keen, former Chief Analyst and VP at IHS, popped into the Paywizard office to talk about the key trends in the market and share his thoughts on what operators should be looking out for on the show floor.
Will we see new technologies that improve customer experience? Will we see battles between the big technology vendors and newer challenger brands? And what is happening in the exploding world of OTT. Watch our interview with Ben to find out more.
Going to NAB? Bens top tip – wear the most comfortable pair of shoes you own!